CLIENT: WAAY SMART DOOR
WAAY Home smart door started is an innovative approach to pocket doors. Thier vision was to create an accessible way to convert an existing pocket door to a smart door through cutting-edge engineering and software.
Challenge
The company wanted to get momentum in the marketplace and take advantage of the Smart home craze with consumers, investors and at CES. The product was still in development and prototyping stage but they needed to develop a brand and position around the core values and strategy.
Solution
Through a series of discovery sessions we created a brand, strategy and eventually a website that included e-commerce payments.
